Frequently Asked Questions
Cyberpsychology is the study of how technology, particularly cyberspace and digital environments, affects human behavior, cognition, and social interactions. It encompasses topics like online identity, internet addiction, cyberbullying, and the psychological impacts of immersive technologies such as virtual reality (VR). This field helps us understand how digital interactions shape our emotions, decision-making, and interpersonal relationships.
Cyber stress refers to the psychological strain caused by the challenges and pressures associated with digital environments. These may include information overload, social comparison on social media, online harassment, and the constant demand for connectivity. Long-term exposure to these stressors can contribute to anxiety, depression, and burnout, especially in individuals heavily reliant on digital technologies.
Cyberethics involves the ethical considerations and principles governing behavior, decision-making, and technology use in digital environments. It addresses issues like data privacy, online security, intellectual property, and the moral implications of emerging technologies like AI and neurotechnologies. Cyberethics ensures that technology use aligns with principles like autonomy, justice, and respect for human rights.
Neuromarketing, which applies neuroscience to marketing, is controversial because it uses brain activity data to design highly persuasive advertising strategies. Critics argue that it can exploit cognitive biases, manipulate consumer behavior, and infringe on autonomy without clear informed consent. Ethical concerns also include data privacy and the potential for reinforcing harmful stereotypes or unhealthy consumer behaviors.
Clinical neuroethics focuses on the ethical issues arising from the use of neurotechnologies in clinical settings. This includes brain-computer interfaces (BCIs), neurofeedback, and VR therapy. It examines informed consent, data privacy, and the potential psychological or cognitive impacts of these technologies, aiming to balance therapeutic benefits with ethical safeguards for patient autonomy and well-being.
AI is not inherently an immersive technology but often plays a significant role in enhancing immersive experiences. For example, AI powers adaptive environments in virtual reality, personalized content in augmented reality, and intelligent interactions in mixed reality. Its integration makes these technologies more responsive, engaging, and realistic.
Immersive technology includes:
• Virtual Reality (VR): Fully digital environments where users interact through devices like headsets.
• Augmented Reality (AR): Digital overlays on the real world, such as Pokémon GO.
• Mixed Reality (MR): Blends real and digital worlds interactively.
• 360-Degree Media: Panoramic videos providing an immersive visual experience.
• Haptic Feedback Devices: Wearables or controllers that simulate touch and movement.
These technologies provide varying levels of immersion and are applied in areas like gaming, therapy, education, and training.